by Oliver Taylor | Dec 3, 2018 | Blog
CONCORD, MA, November 26, 2018 — Competition for customers between QSR and Fast Casual restaurants is intense, each looking for an edge that will drive more brand awareness, customer engagement, and sales. One Smashburger franchise owner, Regrub, Inc., has turned to...
by Oliver Taylor | Nov 2, 2018 | Blog
ShopAdvisor recently spoke with Founder and President of Regrub, Tom Jones, who is the Smashburger franchise owner working with ShopAdvisor on a new campaign. Tom talked about the motivations for the campaign and some of the interesting findings and insights into...
by Oliver Taylor | Oct 12, 2018 | Blog
AdAge: CPG Sales Are Hiding In Plain Sight There’s a seismic shift occurring within CPG, and a growing number of stores are shifting their focus to private label products and “last mile” fulfillment. Retailers and brands that want to remain...
by Oliver Taylor | Sep 14, 2018 | Blog
As we begin turning the corner from Summer to Fall we start seeing those new seasonal and holiday based promotions. The competition for consumer attention and wallets grows increasingly fierce as we countdown the days to the holidays. With that in mind, we want to...
by Oliver Taylor | Aug 27, 2018 | Blog
As Summer winds down and reality begins to set in, families are running around getting things in order as kids and young adults get ready to head back to school and college. The second biggest shopping season of the year is not limited to just school supplies like...
by Oliver Taylor | Aug 17, 2018 | Blog
A functional restaurant does not equal to a successful restaurant. Even if you do the basics right, that is, provide good food and service at a decent price, you still cannot rely just on the word of mouth to keep your restaurant busy. The competition is extremely...
