Blog
Insights into Planning and Executing Marketing Campaigns in a Rapidly Changing Industry
2020 will go down in history as the year that changed virtually every aspect of our lives. Marketers have had to change strategies on a dime, but have done so without knowing what may or may not work because there is no roadmap for what will work during a pandemic....
ShopAdvisor Unveils New Measurement Capabilities for Mobile Marketing Campaigns
"How clear and concise data and metrics can help you gain an edge on the competition" As retail attempts to reopen around the country, in fits and starts, the challenges in separating your products from the competition have never been harder. With consumer habits...
Webinar Recap: ShopAdvisor and Nielsen discuss Leveraging Data, Analytics, and Mobile Proximity Marketing to Reach Consumers
This past week, ShopAdvisor teamed up with Nielsen for an interactive webinar the latest regarding the importance of accurate product availability and point of sale (POS) data in the world of fast moving consumer goods. Also discussed was how and when to measure...
Connecting with Consumers During Crisis
During these difficult times, one thing that remains certain is grocery stores and pharmacies are the only places that will likely remain open in the coming weeks. For consumers, it is more important than ever that purchasing the necessities of life is done safely. ...
How Co-Working Spaces are Changing the Retail Scene
By Holly Boyle E-commerce has completely changed the way retailers operate. The convenience of ordering from home combined with the option of free and express shipping has driven more and more consumers to shop online. In fact, the latest poll by Marist College and...
How ShopAdvisor Boosted Sales for a Nationwide Breakfast Food Brand
We wanted to share a case study with you about a recent campaign we ran with a national breakfast food brand to promote awareness and entice shoppers to purchase new products available at food retailers nationwide. Following the campaign, ShopAdvisor provided a sales...
More Diners Looking to Buy Breakfast On-The-Go
As Breakfast on-the-go continues to grow in fast-casual restaurants and QSRs, major chains are ramping up their efforts to bolster their coffee and food menus, as well as breakfast delivery options. One key example is Panera, which has grown its breakfast delivery by...
Are You Getting the Most out of Your Marketing Campaigns?
Ask yourself. With one quarter left in 2019, are you on course to achieve the objectives of your marketing campaigns? Have you reached the right audience? Have you engaged consumers effectively? Have you delivered the results hoped for? The answers to these...
Why You Need to Integrate Mobile Marketing into Your Restaurant’s App
In recent years, quick service restaurants (QSRs) are often a consumer’s first choice accounting for 57% of foot traffic across all restaurant segments. As QSRs look to monetize this trend and align themselves closer to the consumer, many have turned to the digital...
How ShopAdvisor’s Mobile Marketing Strategy Can Make Your QSR Thrive
As ShopAdvisor continues to grow and improve their marketing capabilities in the QSR and Fast Casual Restaurant sector, we would like to share a piece of media that showcases what we do and how we can help separate your restaurant from those around you. Check out this...
How ShopAdvisor Lifted Sales by 9% for Florida-based Fast Casual Restaurant Chain
EVOS Restaurants, a fast-casual and healthy dining chain, turned to ShopAdvisor to help increase its business at four existing locations in the greater Tampa and Miami, FL area. EVOS wanted to leverage ShopAdvisor's mobile marketing solution to attract their ideal...
Webinar Recap: Restaurant operators talk operational efficiency in the age of digital transformation
This past week, ShopAdvisor teamed up with MarginEdge, EVOS Restaurant, and Clover Food Lab for an interactive webinar on how they’re leveraging technology to improve operations, attribution and customer experience. With a format that included both providers and...
WEBINAR: Restaurant executives talk front and back-of-house efficiency in the age of digital transformation
Date: May 23, 2019 | Time: 2:00 PM EST | Duration: 60 Minutes Restaurant operators talk operational efficiency in the age of digital transformation Through digital transformation, restaurant operators are able to streamline the way they attract customers while also...
EVOS® Restaurants Announces Plans for Free Organic Milkshakes on Earth Day
Available to All Consumers Visiting EVOS’ Florida Locations on April 22, 2019 To read the entire Press Release, click here EVOS®, a fast-casual restaurant that offers simple yet flavorful all-American favorites, including burgers, wraps, bowls, salads, and homemade...