October 20, 2016 — An active list of Nielsen’s Connected Partner Program members includes APT, Chuze, Destini, Eversight, MediaFly, Pathformance, PivotStream, Prevedere, ShopAdvisor and TABS Analytics. From this list of early Connected Partners, feedback has already been positive: “The Nielsen Connected Partner Program enables ShopAdvisor to provide our customers with access to the wealth of data that Nielsen has to offer. When we’re powering drive-to-store campaigns using sales data to perform sales uplift studies and foot traffic analysis, having Nielsen on our side both adds value to our service and benefits to our shared customers.” -Jeff Papows, CEO of ShopAdvisor

 

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