With 2017 coming quickly to a close, it’s that time of the year when we begin to take stock of our accomplishments over the past 11 months. Did you achieve your goals for the year? Did you expand your capabilities? Did you strengthen your company’s position?  Did you make your customers more successful? In short, did you deliver the goods? This self examination enables you to learn from your mistakes and sets you on a course for success in the coming year.

We do this at ShopAdvisor and have identified three campaigns we powered in 2017 that check all of these boxes. So without any further ado let’s take a look.

International Consumer Electronics Manufacturer

In the first quarter of 2017, ShopAdvisor worked with a major consumer electronic manufacturer to build awareness and consideration around a 2-in-1 electronic product and to drive foot traffic to select brick & mortar locations throughout several regions in the U.S. ShopAdvisor was tasked with providing a mobile proximity marketing campaign that included pre-targeting analysis, developing interactive creative, executing the digital advertisements and driving foot traffic to selected locations.

Over the course of the two week campaign, ShopAdvisor delivered over 16.8 million shopper impressions, which included 1.5 million value-add impressions. Ultimately, the campaign drove 17,406 incremental visits to retailers and a 61.9% lift compared to the people who did not see the ads.

National Campaign for a Soft Drink Manufacturer

In the second quarter of 2017, ShopAdvisor worked with a major soft drink manufacturer to build awareness and drive sales of the promoted Regular and Diet beverage at a nation wide grocer. ShopAdvisor was tasked with providing a mobile proximity marketing campaign that included pre-targeting analysis, executing the digital advertisements and driving sales in the selected locations.

Over the course of the five week campaign, ShopAdvisor delivered over 1.9 million shopper impressions, a click through rate of 0.26% and a sales lift as high as 72% at some stores.

Children’s Organic Healthcare Product Campaign

ShopAdvisor worked with a children’s organic healthcare product company to build awareness and consideration around 4 promoted products, as well as to drive foot traffic to select brick & mortar locations throughout several regions across the U.S. ShopAdvisor was tasked with providing a mobile proximity marketing campaign that included pre-targeting analysis, developing interactive creative, executing the digital advertisements, and driving foot traffic to selected locations.

Over the course of the 6 week campaign, ShopAdvisor delivered over 6.3 million impressions, nearly 25 million clicks and total sales lift of 32%.

These three examples of are just a subset of many programs ShopAdvisor powered in 2017 and a representative of the results we delivered consistently for our customers. If you would like to see your company on this list for next year give us call.

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